During the early 1950s Volkswagen gained global recognition as one of the leading car manufacturers in the world. Models such as the now-iconic Beetle, Beetle convertible and Type-2 vans influenced the imagination of an entire generation. It became the vehicle of choice for both counter-culture as well as working class people who were looking for cars that were affordable, sturdy and representing of the times.
The VW Karmann Ghia and the VW Thing were also in Volkswagen's lineup of convertible models. The Volkswagen Rabbit convertible top, also known as the VW Golf Cabriolet in Europe and Canada and elsewhere as simply the VW Cabrio, was one of the earliest models to move away from the traditional VW air-cooled engine system.
Consumer affection for the original Beetle was revived with the introduction of the VW New Beetle convertible top. Based on the original Beetle convertible, the New Beetle Cabrio featured sleek contours as well as a chirpy and upbeat appearance.